Bold is Beautiful – Benefit Cosmetics

Hi guys, I’m so excited to announce that I’ve partnered with Benefit Cosmetics for an amazing charitable cause. It’s an amazing campaign called ‘Bold Is Beautiful‘ which is to help spread the feel-good approach and empower women and girls around the world.

The ‘Bold Is Beautiful’ campaign raises money to support two amazing charities:

Look Good Feel Better:

Helps give women & girls undergoing cancer treatment, back their womanhood, however they choose to define it. This could be to improve self-esteem, confidence and well-being through skin-care and make-up workshops.


Refuge provides a support network for women and children who are victims of domestic abuse to help rebuild their lives – free from violence and fear! Refuge provide a 24-hour Freephone helpline which gives emotional support, information and options on how women can escape abuse. Emergency accommodation is provided, giving women the time and space that is needed for them to make decisions and get away from abusive environments.

I’m incredibly proud to have partnered with Benefit Cosmetics on this amazing campaign. 

So girls here’s the deal…to help support one of these amazing charities all you have to do is watch the Benefit video below for 15 seconds, after you’ve done that, you can make a choice to which charity from the above the FREE donation goes to. It’s that easy!

Make a donation by simply watching the video at the bottom of this page

The ‘Bold Is Beautiful‘ campaign will run up until the 1st June 2018, and I will be giving you girls an update on my instagram to let you know how much has been raised.  I will also post the final raised amount on my blog.

Let’s make a difference

Poonam x

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